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  |  Business Planning   |  When Less Is More in Business and Life

When Less Is More in Business and Life

As a visionary entrepreneur, it’s safe to assume you have a long list of goals you want to achieve …

First there’s your business goals — like meeting specific growth and financial metrics 

And then there’s your personal goals — maybe working out more, eating healthier, or spending more time with your family.

On top of all of that, you’re busy building and running your business operations … Maybe even on the side while simultaneously working a full time job.

So the question becomes … How can you possibly find the time and resources to do it all?!

Our best answer: Don’t! We believe less is more. You can do anything you want – just not everything … And not all at once. Your simplified, focused path to reaching your goals begins with finding your “One Thing.”

The One Thing is a simple yet powerful idea that encourages people to focus on one key goal or task that will have the greatest impact on their lives, rather than trying to do too many things at once.

If you’re ever read The One Thing by Gary Keller and Jay Papasan, you may be familiar with the big focusing question: “What’s the One Thing I can do such that by doing it everything else would be easier or unnecessary?”

Finding your One Thing requires self-reflection and prioritization …

If your goals and priorities are anything like the ones we mentioned above, maybe your main goal is organizing your business better so you can scale faster to meet your business goals, thus allowing you to hire help … Leading to more freedom for you to focus on your family and other personal goals.

Whatever your One Thing may be, by putting all your energy and resources into that one goal, you are more likely to achieve it quickly and efficiently, which will then free up more time and resources to pursue your other goals. Or, some of those goals might organically come to fruition as a result!

We all have limited resources … like our day, network, money, tools, talents, and advisors. By identifying and prioritizing that One Thing, we can allocate each of those resources more wisely.

Here are a few ways we can make the most of each of our resources to achieve our main goal …

Day: Our time, energy, and focus are some of our most valuable resources, so it’s important to use them wisely.

To make the most of your day, let’s prioritize your One Thing and schedule time for it first. Set boundaries to eliminate distractions … Delegate less important tasks to reserve your time and energy where it matters most.

OWN your schedule, planning time to do the things that help you show up as your best self … Like rest, working out, or periodic clarity breaks.

Network: The people you know and surround yourself with can be a powerful resource for achieving your One Thing.

Identify the key people in your network who can help you to achieve your goal, and then build and nurture those relationships. Attend networking events, join relevant groups, and seek out mentorship and coaching to learn from those who have already achieved success in your area of interest.

Money: Financial means can be a key enabler for achieving your One Thing. To make the most of your financial resources, adjust your budget to better support the areas that will have the greatest impact on your One Thing.

Tools: There are a wide variety of tools available that can help you to achieve your One Thing.

Social media, Zoom, planning tools, scheduling platforms … Tools can help us connect with others, promote our work, and stay organized.

But rather than investing in all of them at the same time, consider looking for tools that are relevant to your main goal, and then invest in those that will help you to be more efficient and effective.

Talents: Your skills and expertise can be a key resource for achieving your One Thing.

To make the most of your talents, identify what you have already mastered and what skills you need to develop to achieve your goal. Practice and develop your skills regularly, and seek out opportunities to learn from others and gain new experiences.

Advisors: Your mentors, coaches, and wise counsel can provide valuable guidance and support as you work towards your One Thing.

Identify people who can provide you with honest feedback, challenge you to grow, and help you to overcome obstacles. Stay connected with these advisors, and seek out new mentors and coaches as needed to support your growth and development.

When we align our efforts and resources toward the same goal we maximize our potential and capacity … leading to greater success!

Remember, goal-setting isn’t “set it and forget it”.

Just like your annual and long-term goals, your One Thing is always subject to change. Goal setting isn’t meant to be a one-time event. It requires ongoing reflection and adjustment as your priorities and circumstances change. Your main goal might evolve over time as you learn and grow.

If you’ve been spreading yourself thin, jumping from initiative to initiative, making little progress across the board, maybe it’s time to find your One Thing.

This simple LESS IS MORE approach can help you to achieve greater success not just in business, but in all areas of your life!

Discover the Simple, Proven Process that Gets BIG Results …


Staci Gray has over two decades of experience organizing real-world businesses to scale. She puts an emphasis on quickly collapsing the gap between ideas and profits by persistently executing for progress and results. Staci envisions a world where innovative leaders are no longer trapped by operational chaos and instead are empowered to efficiently and effectively solve real-world problems, impact real-people on a human level and generate profits quickly. Staci loves coming alongside mission-driven leaders who are using their ideas, influence and intellect to build successful businesses and empowering them to scale without losing their sanity, compromising their values, sacrificing their relationships, and drowning in operational chaos. Supporting leaders one business at a time!